The goal was to support the EU Delegation in the UK with enhancing participant engagement during the Youth Dialogue 2024 event. This involved creating a cohesive branding strategy and a streamlined digital content ecosystem that would empower participants to share their experiences online, amplify the event's reach, and foster collaboration between youth in the UK and EU
When
October 2024
Who
EU Delegation in the UK
The EU Delegation in the UK engaged Instone to enhance digital engagement during the Youth Dialogue 2024 event.
This collaboration focused on creating a cohesive branding strategy, user-friendly social media tools, and an online content hub to empower participants to share their experiences effectively.
Instone delivered bespoke branding for the event, along with professionally designed social media templates tailored for platforms such as Instagram and Twitter. Additionally, a centralised online hub was developed, providing easy access to event photos, templates, and hashtags to facilitate seamless participant engagement.
The partnership resulted in a significant increase in online activity, with over 80% of participants actively posting during the event, generating consistent branding and greater visibility for the Youth Dialogue. The EU Delegation provided positive feedback on the impact of the tools and branding, noting their success in unifying the event’s digital presence and amplifying its core messages of connection and collaboration.
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