Campaigns with consequence.

The brief

We could see the audience. UK university students with active interest in European affairs, scattered across student societies at three dozen institutions, with no connective tissue.

What moved

From 18 universities at launch to 33 student societies across 31 UK universities, with one addressable network the EU Delegation can convene at will.

The brief

We had the right people in the room, the right speakers on the stage, and almost no digital tail.

What moved

Two consecutive editions, scaled from a London-based digital experiment to a national gathering at Newcastle with eight EU and UK officials in the room.

The brief

EU citizens in the UK have technically had their post-Brexit status resolved, but the experience of being an EU citizen here is not.

What moved

150+ EU citizens in the room with the EU Commissioner for Justice, the EP Vice-President and the EU Ambassador, in the fourth annual moment of post-Brexit dialogue on rights and representation.

The brief

We had a strong proposition and the wrong skin on it. Our materials read as playful, our colour system read as informal, and our pitch deck looked like a workshop offer instead of a strategic intervention.

What moved

A repositioned brand that lets a young agency walk into enterprise HR rooms and be taken seriously.

The brief

Most youth advisory structures fail at one of two points: they are either ceremonial (the young people get coffee, the policymakers do not change anything), or they are tokenistic (one youth voice expected to represent everyone).

What moved

Inaugural EU Delegation Youth Advisory Committee, with the four UK nations represented and five issue areas at the table from day one.

The brief

We had the mission and a small core team. What we did not have was a digital presence professional enough for serious partner organisations or institutional sponsors to take us seriously.

What moved

A repositioned organisation with 171 partners mapped and a digital surface credible enough to attract institutional sponsors.

The brief

We are a small team running an organisation with strong brand equity but no infrastructure to convert it.

What moved

Donor infrastructure that converts brand equity into recurring giving, freeing a small team to focus on the work that matters.

The brief

The post-Brexit pension landscape is technically covered by the Withdrawal Agreement, social security coordination rules and bilateral arrangements.

What moved

A printed and digital booklet that makes the post-Brexit state pension rules legible for the people whose retirement depends on understanding them.

The brief

Two of us, six issue areas, one workshop series. We needed an identity that could carry economic injustice, women's rights, racial justice, LGBTQ+ rights, youth justice and climate action without fragmenting into six different brands.

What moved

Six issue areas held under one editorial identity, recognisable across the series without flattening the difference between subjects.

The brief

An event programmed across two registers, a 300-person food fair with 19 EU member states showcasing 45 producers, and a substantive geopolitics panel at Europe House on food security and trade, only works if both audiences turn up.

What moved

300 invitees and the UK food retail leadership in the room when the 'From Grains to Geopolitics' panel made the EU food supply chain case directly to the people who operate it.

The brief

We had a sharp thesis (strategic optimism, Europe's best days ahead) and an inaugural conference with no track record yet.

What moved

Inaugural Brussels conference launched against the current of European pessimism, with the right institutional names in the room to make the position credible.

The brief

Floriculture and horticulture is one of the most visibly Brexit-affected sectors in the UK economy.

What moved

Inaugural EU-UK floriculture and horticulture sector gathering at Europe House, putting the SPS Agreement conversation in front of the industry leaders who would be affected by it.